An iconic venue in DTLA known for curated programming-from cutting edge concerts to film series, to thought provoking talks and immersive experiences. We are looking for a Marketing Manager who is passionate and dynamic to join the team! 

We are seeking a strategic, creative, and highly organized Marketing Manager to lead all aspects of marketing for the venue and its programming. This is a hands-on role overseeing marketing campaigns from ideation through execution for all in-house productions, with a strong emphasis on brand-building, ticket sales, and community engagement.

This position will be the central hub across teams and agencies—managing the venue’s public image, owning the marketing calendar, driving sales performance, and ensuring consistency in voice and visuals. From developing campaign strategies to working with artist teams, press contacts, and local partners, this person will shape how The Theater shows up in LA’s cultural scene and beyond.

This is an onsite position.

Key Responsibilities

Campaign Strategy & Execution

• Lead the end-to-end development and execution of marketing campaigns for all events and shows.
• Collaborate closely with booking, ticketing, and operations to align campaign timelines, ticketing strategy, and key messaging
• Manage paid media across platforms including Meta, Google Ads, TikTok, YouTube, and others.
• Serve as primary liaison to external marketing, media buying, creative and social agencies

Branding & Content

• • Oversee content creation and approval processes for all digital touchpoints: email, social, website, and paid media.
• • Manage contractors (designers, videographers, photographers) to deliver high-quality, on-brand visuals and assets.
• • Uphold and evolve The United Theater’s visual and narrative identity across all platforms abiding by all brand guidelines.

Community & Audience Development

• • Develop local partnerships with businesses, cultural organizations, press, and influencers to extend reach and strengthen community ties.
• • Execute targeted grassroots marketing initiatives
• • Grow and engage audience databases through CRM, newsletters, and loyalty-building efforts.

Reporting & Optimization

• • Monitor and report on performance metrics for all campaigns, including ticket sales, audience engagement, and ROI.
• • Maintain and manage marketing budgets for each event, adjusting spend and tactics based on performance insights.
• • Use data and feedback to continuously refine marketing approaches and audience targeting.

Qualifications

•  5+ years of experience in marketing, ideally within live entertainment, music, film, performing arts, or venue-based operations.
•  Proven ability to manage multi-channel campaigns with a focus on driving sales and brand affinity.
•  Proficient in digital marketing platforms (Meta Ads Manager, Google Ads, email platforms, analytics tools).
•  Strong project management and communication skills—comfortable leading campaigns with multiple stakeholders.
•  Experience working with artists, agents, creative teams, and media/PR firms is highly preferred.
•  Familiarity with Downtown Los Angeles’s cultural ecosystem and audience base is a strong plus.
• Bonus-Basic design and editing proficiency (Adobe Suite,Canva, video tools)

Modernhr/United Theater on Broadway are an equal opportunity employer and we are committed to Equal Employment Opportunity regardless of race, color, national origin, gender, sexual orientation, age, religion, veteran status, disability, history of disability or perceived disability, and per the Fair Chance Ordinance will consider qualified applications with criminal histories in a manner consistent with the ordinance.